The Poppy Campaign

Every year, from the last Friday of October to November 11, tens of millions of Canadians wear a Poppy as a visual pledge to honour Canada’s Veterans and remember those who sacrificed for the freedoms we enjoy today. While the Poppy is distributed freely to all who wish to wear one, the Legion gratefully accepts donations to the Poppy Fund.

The Poppy Campaign is very much a local initiative, conducted by Legion Branches in cities, towns and communities across the country. Donations collected during the Poppy Campaign are held in Trust at the branch level to directly support Veterans and their families within their community and to help ensure Canadians ‘never forget’. Learn more about how your donations help Veterans

In the days leading up to November 11, Poppies can be seen in every corner of this great country. This show of support and display of remembrance would not be possible without the efforts of thousands of Legionnaires and Cadets who volunteer to distribute Poppies to the community through schools, community organizations and local businesses. We are so grateful for their efforts, and for the support of the many partners, local and national, who welcome Legion volunteers and Poppy boxes into their locations. 

Legion Branches inform the public of the results of their Poppy Campaign and how donations were dispersed over the following year. Dominion Command also releases aggregate national Poppy Campaign figures.

Our most recent reported campaign year was the 2016 Poppy Campaign in which more than 21.5 million Poppies were distributed, and $16.7 million dollars was dispersed between October 2016 to October 2017 to support Veterans and their families.

The Poppy Campaign also features a new digital Poppy, found online at mypoppy.ca. Canadians who donate online will receive a digital Poppy in remembrance of a Veteran of their choosing. 

Canadians outside of the country can get a Poppy from their Canadian Embassy or Consulate. 

We thank all Canadians for supporting the Legion’s Poppy Campaign, honouring Canada’s Veterans.

If you want to get involved with the Poppy Campaign and help support Canada’s Veterans every day, join the Legion! Learn more